Indian School of Public Relations (ISPR)
Indian School of Public Relations (ISPR) is a pre-eminent and the first ever PR Academic and Training School, dedicated purely to the profession of Public Relations with a single objective to produce Industry Ready Professionals by training them in all the practical & theoretical nuances of the communication industry.
A pre-eminent and the first ever PR Academic and Training School, dedicated purely to the profession of Public Relations with a single objective to produce Industry Ready Professionals by training them in all the practical & theoretical nuances of the communication industry.
Get an inside look at the nature, scope, function, and importance of public relations. This course provides recent graduates and career-changers with an understanding of the roles and responsibilities of public relations practitioners. Topics include public relations strategies, terminologies, and techniques. Examine PR programmes and their various components, and learn the basics of public relations as a profession. Overview The designed syllabus enables individuals to understand all nuances of PR. It is a great guide for learning different aspects of public relations practice, and will help you become a more effective practitioner with career progression at a better pace. Advantages of taking this course: Young people need to achieve both skills and attitudes that will serve them well in a modern corporate environment, and this is the objective of Foundation Course at the ISPR. The Foundation course will catapult students into the lucrative and most sought after professions today. ISPR’s 6 Months Certified Advance PR Training Program will help you gain a solid grounding in all the key concepts, techniques, theories and skills needed to perform effectively as a PR practitioner. Knowing that learning is not only satisfied by modes that are instructive, but by methods that are necessarily experiential, ISPR has adopted hands-on Practical training approach as the pedagogical methodology of the program. Overview Each module consists of functional knowledge that a PR professional must possess. Starting from the basic knowledge and moving towards specialized PR understanding, the program covers every area that a PR professional needs to be adept at. Advance course gives you an opportunity to choose and specialize in any of the PR verticals. Equips you with the weaponry in public relations and trains you to face the ever growing challenges in the highly competitive world of communications v Upon completion of this program, students will have an in-depth understanding of: ü The fundamental principles and practices of a PR professional through lectures, workshops, case studies, and real-life applications of PR ü How to be a spokesperson for an organization and interact with the media ü How to prepare and execute a powerful PR campaign or press event ü How to publicize an event, organization, or individual ü How to produce and use the most effective PR tools--news releases, press kits, pitch letters, media conferences, satellite media tours, market-by-market media tours, press events, video news releases etc. Topics covered: Introduction to Public Relations: Stakeholder Analysis and various types and tools of PR, modern PR practices, identifying issues and issues Management. The process of PR & Integrated Marketing Communications (using case studies).